All at the same time

digital-multitasking

I don’t know about you, but my life is not less busy - in fact it is more so – just different. While virtual (live) interaction was always a daily occurance, it did not make up a majority; now it is almost all. Contact often shorter, but way more frequent - and happen often all at the same time - from Zoom calls, GChats and hangouts, Slack exchange, texts and phone calls. In the physical world, people around you can see when you are engaged; in the virtual world, no one knows. A new dimension of multi-tasking.

Randy Herbertson

The Visual Brand (TVB) is a Metro New York based brand innovation studio, the second generation of a successful NYC based studio founded by branding veteran Randy Herbertson. TVB works with leading and emerging local, national and international brands and companies in well-established practice areas including insight development and brand and messaging foundation, and full service design from packaging, motion design, industrial and environmental design to print, video/tv and digital. Grown in the digital era, TVB leverages and builds on leading edge technology across its practice areas. TVB has a multinational presence and native bi-lingual capabilities with a close partnership in Latin America.

https://thevisualbrand.com
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