The doors we open and close each day decide the lives we live.

Many of us get caught up in the “People-Pleasing Paradox.” The better we get at delighting others, the harder it becomes to disappoint them. We get caught up in being available versus valuable.

The paths we choose daily - whom to help, what to prioritize, where to invest our energy - shape not just our schedule but our destiny.

There's a cruel twist in mastering the art of service: each "yes" raises expectations, making every necessary "no" feel like betrayal. We've come to measure our worth not by our impact but by our constant presence.

The true danger lies in how subtly these boundary violations accumulate. They wear noble masks: dedication, excellence, and going the extra mile. But beneath that virtuous veneer, they're silently eroding what matters most:

Your creative spark dims.

Your leadership vision blurs.

Your strategic thinking fragments.

Your family moments slip away.

Your work becomes an obligation rather than a passion.

The solution isn't to become unavailable but to become intentional. To shift from reflexively responding to thoughtfully engaging, to recognize that boundaries aren't barriers to success—they're the foundation that sustains it.

Because here's the uncomfortable truth: as your influence grows, every boundary weakness doesn't just persist - it multiplies. Your success amplifies both your impact and your vulnerabilities.

The doors we mindlessly leave open don't just invite opportunity - they can drain the very essence that made us worth opening doors for in the first place.

The Visual Brand

The Visual Brand (TVB) is a Metro New York based brand innovation studio, the second generation of a successful NYC based studio founded by branding veteran Randy Herbertson. TVB works with leading and emerging local, national and international brands and companies in well-established practice areas including insight development and brand and messaging foundation, and full service design from packaging, motion design, industrial and environmental design to print, video/tv and digital. Grown in the digital era, TVB leverages and builds on leading edge technology across its practice areas. TVB has a multinational presence and native bi-lingual capabilities with a close partnership in Latin America.

https://thevisualbrand.com
Previous
Previous

Your value grows when you share it

Next
Next

Don’t seek answers. Ask questions.