We often find ourselves in exchanges where we have been wronged, or done wrong, and our first reaction can be anger or defensiveness. The proverb “you catch more flies with honey than vinegar” always comes to mind, and it always works, although my preferred adaptation is “you get a better response with honey vs. a sting”. A positive, generous or humble response always produces a better outcome. What would we avoid if the world lived this way?
The Visual Brand (TVB) is a Metro New York based brand innovation studio, the second generation of a successful NYC based studio founded by branding veteran Randy Herbertson. TVB works with leading and emerging local, national and international brands and companies in well-established practice areas including insight development and brand and messaging foundation, and full service design from packaging, motion design, industrial and environmental design to print, video/tv and digital. Grown in the digital era, TVB leverages and builds on leading edge technology across its practice areas. TVB has a multinational presence and native bi-lingual capabilities with a close partnership in Latin America.
